Inside PR 408: Now we all are Irish
[display_podcast] On this week’s Inside PR, Gini Dietrich, Martin Waxman and I talk about three things: Twitter’s move of non-American account holders to Ireland; LinkedIn as a content publishing...
View ArticleInside PR 409: Living in a world of micro-moments and video to go
Martin here and excuse me while I check my phone. I’m having a micro-moment. But more on that in a few, er-moments. This week it’s Joe and me; Gini’s on the road. And because of our schedules recently,...
View ArticleInside PR 410: Martin, You complete me
You want to make your point. So, which do you try to do? Appeal to your listeners emotions? Or hit them with cold, hard reason? Martin Waxman and I have a wide ranging and maybe too personal discussion...
View ArticleInside PR 411: Communications across borders
What happens when we are trying to communicate with people who live in another place with a distinctively different culture? Do they do things differently there? How can we be sensitive to these...
View ArticleInside PR 412: The Industry that Must Change
Though we recorded this the afternoon of game six, the Blackhawks won the Stanley Cup that evening! Go Blackhawks! The parade was yesterday and more than two million people descended on Soldier Field...
View ArticleInside PR 413: A Swift Response to Intellectual Property
This week we put on our pop music hats and talk about intellectual property and Taylor Swift. But first #IPRMustKnow: Google launches YouTube Newswire to verify breaking video news in real-time. Is the...
View ArticleInside PR 414: End of Days for Human Content Creators?
This week on Inside PR, Martin Waxman, Gini Dietrich and I give you three #IPRMustKnows plus we talk about First, the #IPRMustKnows: Meerkat introduces and embeddable player. Now you can put your...
View ArticleInside PR 415: You Talkin’ to Me?
In this week’s edition of #IPRMustKnow, which you, our dear listeners, seem to like, we discuss: Yelp traffic could decline for the first time ever after Google changed its search algorithm. Web design...
View ArticleInside PR 416: All the news you can get on Facebook and Twitter
Martin here and I hope you don’t mind if I start with a plug. I’m heading to SXSWV2V in Las Vegas to be a mentor and on a panel called, The Best City in the World May Not Be a City at All. We’ll be...
View ArticleInside PR 417: Ezra Klein’s vision of the future of media
On this week’s Inside PR podcast, Martin Waxman, Gini Dietrich and I talk about three #IPRMustKnows. All three involve either Google or Facebook and two relate to video. Listen to the podcast for news...
View ArticleInside PR 419: The Internet is Dead
In this week’s edition of #IPRMustKnow, we discuss: It is the end of an era. Neville Hobson hangs up the podcasting kit after a decade on air. Spin really does suck when apps are called “social...
View ArticleInside PR 420: Neville Hobson Hangs Up His Mic
This week, we have something special: Joe’s interview with Neville Hobson, co-host of the Hobson & Holtz Report and one of the first PR podcasters. But first, our #InsidePRMustKnow segment. Martin:...
View ArticleInside PR 422: The Business of Podcasting, YouTube, and More
It’s the last week of summer and Joe, Martin, and I are ready to read some books. We hope you enjoyed our first installment of book club…and will participate in future events. This week, we discuss the...
View ArticleInside PR 423: Has Big Tech Become Too Powerful?
[display_podcast] We’re back after a brief end of summer hiatus and start off with this week’s #IPRMustKnow segment. Martin: Signal, Facebook’s new app for FB and Instagram, gives journalists a set of...
View ArticleInside PR 4.24: The Networking Leeches
It’s the end of the third quarter and it’s time to get serious about the end of the year. There are, after all, only 12 more Fridays until Christmas (as Buddy the Elf likes to remind us). Before we get...
View ArticleInside PR 425: The Lost Episode
Yes, it’s been a long time. Too long. We haven’t posted, even though we have recorded podcasts. And that’s all on me. This has been the busiest autumn for work that I’ve had in years. And I found I...
View ArticleInside PR 426: It’s Jeopardy VR
This week, Martin and Gini do another two-hander, as I’m AWOL. (I have to stop making a habit of this.) Martin’s #IPRMustKnow takes us to the other side with Alex Trebek and Jeopardy’s Virtual Reality...
View ArticleInside PR 432: More must-have PR apps
Martin here and this week, it’s part two of our discussion about apps and tools we like. But first #IPRMustKnow: The Twitter 10K – No it’s not a marathon, it’s the chatter that Twitter’s going to...
View ArticleInside PR 434: Counselors Academy and Specialization vs. Generalization in PR
Gini Dietrich, Martin Waxman and Joseph Thornley take a look at PRSA’s Counselors Academy this week. The Counselors Academy conference is coming up May 1-3 in San Juan, Puerto Rico. All three of us...
View ArticleInside PR 435: Advertising Equivalencies. Pshaw!
This week, Gini Dietrich and Martin Waxman fly without Joseph Thornley – who has gone missing. (Drat that day job.) Martin leads off with a discussion of Jack Dorsey‘s attempt to shift perceptions in...
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